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Welcome to our Newest Team Member: Nina East

Welcome our newest team member – Nina East!

We are excited to introduce a new team member at the iThemes, PluginBuddy, WebDesign.com family!

Nina East, a member of our community ever since she started blogging, has joined us in the role of Marketing Director. That’s a fancy way of saying she’s going to help us spread the word about iThemes, PluginBuddy and WebDesign.com, make sure our affiliates have the support they need, and help me keep track of everything I need to keep track of (otherwise known as “Cory wrangling”).

From the first conversation I had with Nina she was offering suggestions and ways to improve what we do and how we do it. In fact she only officially started working a couple days ago and she’s already making a difference. (You should see the list of ideas and instructions she’s already given us!)

One of the things I really like about Nina is that because she’s a customer, just like you, she understands how what we do, and how we communicate about it, affects you.

She also has a real service-orientation and community-focused approach, which is a perfect match for us. Several of us had the chance to meet Nina at WordCamp Raleigh last May and have really appreciated how she has participates in the community, welcomes newcomers, and brings a lighthearted, yet still serious, attitude to everything she does.

Initially Nina will focus most of her attention on upgrading and streamlining the affiliate programs and providing stellar support to our affiliates. She’s already working on creating “done for you” marketing to help affiliates make more money with less effort. If you are one of our affiliates, you’ll start hearing from her soon. If you’re not one of our affiliates – why not?!

We’ll be making some changes to the affiliate programs soon so be on the lookout for more information. You’ll want to attend the Affiliate Webinar coming up on Nov. 12th at 1pm Central Time.

Rerserve your seat online for the Affiliate Webinar here

On the personal side, Nina lives in Chapel Hill, North Carolina with her very spoiled dog Scout and her 19 1/2 year old cat, Little Moon. People who know Nina describe her as an enigma because she pretty much defies convention. She’s a motorcyclist (yes, she’s a Harley rider), former skydiver, and a former dean of students at a university (which makes her the perfect person to handle being part of this team!). She’s a tough woman, but also one who loves the color pink, takes great care not to break a fingernail and will squeal if a mouse runs through the room.

In addition to her web design business and her role with us, she runs her own membership site providing self-help book summaries to women (PersonalGrowthPrincess.com) and coaches small online business owners with their own marketing.

Please help us welcome Nina to the team!


  1. As someone who has worked been a colleague (and a friend) of Nina for a long time, I can tell you that you are getting a powerhouse of marketing ideas and know-how! She’s not afraid to tell it like it is, but at the same time she’s easy to work with and a fun person to be around. Congratulations Nina and iThemes!

  2. Congratulations on joining iThemes Nina. I know you have been a big advocate of their work in your WordPress consulting business. They are very fortunate to have someone on board with the amount of real world experience you bring to the table!

  3. Nina – Congrats on the new position! Miss talking to you and working with you. I’m sure you’ll bring the same team spirit and fun to your new place as the projects we’ve done over the years! Give me a call – let’s catch up!! It’s been way too long! Leah

  4. Congrats on bringing Nina on board! I’ve know Nina for years, and she’s always the person I go to for creative online marketing ideas. I look forward to seeing what she comes up with for you.

  5. Oh my – you guys sure are lucky! Nina is an amazing marketing resource and has helped us quite a bit. She comes up with TONS of good ideas and really knows how to tap into and reach ideal customers. Kudos to you for finding that gem and welcoming her on to your team!

  6. Wow! Thanks everybody! I love the cheerleading squad. :)
    I’m super-excited about hanging with the team at iThemes. Quite the cool bunch.

  7. Nina — you will add so much value to IThemes. You’ve helped me enormously with my WordPress IThemes blog. They are lucky to have you on board. It is good to know I have a friend at IThemes who will still be taking care of me with all the good ideas you’re going to help them to implement. Best wishes for your continued success.

  8. Wow – two of my favorites…Nina East and iThemes. Congratulations to you both.

    Now I’ll be looking forward to my iThemes notices more than ever! Nina puts a smile on everything she does. Good choice Cory and team!


  9. I just heard this news! Congratulations, iThemes! You have really gotten the best! Nina has been such an advocate for your themes and has such amazing ideas. I learn from her every time I speak with her. She is an amazing coach and a brilliant person. You couldn’t have made a finer choice. BRAVO, Corey! Welcome, Nina!

  10. Wow iThemes…What a coup! You got one of the best resources out there. Nina is amazingly skilled in so many areas and you and your customers will benefit so much. Kudos to you too Nina. Sounds like a perfect fit for all.

  11. In addition to her experience, it will be great for you guys to have a “female” point of view on themes, plugins and marketing.

  12. Congrats Nina! We are glad to have iThemes pick up another asset in resources.

    I am looking forward to getting more affiliate marketing done for iThemes, PluginBuddy and WebDesign.com.

    This here community is a great bunch of folks and I am glad to part of the crazy insanity.



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