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Author Archive for iThemes Editorial Team – Page 3

Written by iThemes Editorial Team on September 21, 2021

What Is a Zero-Day Vulnerability? 6 Steps to Protect Your WordPress Website

What is Zero Day Vulnerability

Have you ever heard of a zero-day vulnerability or a zero-day attack on a WordPress site? If not, you’re not alone. While WordPress site owners typically have a strong understanding of WordPress security and the measures required to maintain a secure site, it’s almost impossible to keep track of all of the different attacks your […]

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Written by iThemes Editorial Team on September 17, 2021

What is Persona Mapping? 4 Tips to Create Your Map

persona mapping

Persona mapping will give you deeper insight into your customer base. Understanding your customer is the key to building a successful business. No matter what type of business you’re in, knowing how to connect with your customer is vital.  You’ve probably heard of persona mapping or customer mapping, but often it gets overlooked. Business owners […]

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Written by iThemes Editorial Team on August 31, 2021

DoS vs DDoS: 4 Differences and How To Prevent the Attacks

dos vs ddos

Do you understand the difference between DoS vs DDoS or why it even matters? The details of Internet security matter. Often, the difference between a malicious website breach and an attempted hack that was averted is a small, overlooked detail. That’s why it’s important to understand the differences between a DoS vs DDoS attack. What […]

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Written by iThemes Editorial Team on February 23, 2021

Customer Service Strategy: 10 Best Practices for Happy Customers

Customer Service Strategy

Your customers keep you in business, so you need to have happy (read: loyal) customers if you expect them to come back. It’s far less expensive to maintain relationships with past customers than to develop new relationships. Your energy is best spent on your customer service strategy. 1. Emphasize Customer Service First Make customer service […]

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Written by iThemes Editorial Team on November 26, 2020

Customer Appreciation: 11 Gratitude Approaches

Customer survey

This holiday season is a great time to consider how you are showing customer appreciation this year. A little bit of gratitude can go a long way for businesses that want to build lasting relationships with their customers.  There’s no denying that businesses aren’t much without their customers. If you have a business that doesn’t […]

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Written by iThemes Editorial Team on September 11, 2020

Ultimate Guide to Becoming a WordPress Consultant

Become a WordPress professional

Becoming a renowned WordPress consultant takes time, patience, resilience, energy, and determination. You may have learned to install WordPress and tweak themes but you have a long way to go before you can market your services as a consultant.  To be an expert in this field, you need the skills to work on the WordPress […]

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Written by iThemes Editorial Team on August 17, 2020

What is a Blog?

generating revenue from a blog

“Blog” is short for “weblog”, which refers to a log of events that is kept online. Over time, “blog” has become the go-to term for online articles presented in a reverse-chronological or diary format. Entries are called “posts” and they are shown so that the latest post is found at the top of the page. […]

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Written by iThemes Editorial Team on August 4, 2020

Customer Feedback: 20 Questions For Better Customer Surveys

Customer feedback to help your business

Customer feedback helps you to understand the needs of your clients and how well you meet them. Every service or product you create is meant to solve a problem or fulfill a need. The only way to know if you are achieving your objectives is by undertaking frequent customer surveys. Satisfied customers are likely to […]

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Written by iThemes Editorial Team on July 31, 2020

What is a Domain Name?

learning the pieces of a domain name

In simple terms, a domain name is the “address” of a website. A domain name is the URL of a website that typed into a browser to find and access it. The longer, more technical answer of “what is a domain name?” requires a breakdown of the structure of a domain name and all of […]

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