Today, I’m excited to announce that iThemes will be joining the Liquid Web family.
In that time, I’ve had the opportunity to get to know their entire executive team, including their CEO Jim Geiger, CTO Joe Oesterling and CFO Terry Flood, among others. I’ve been impressed with their deep experience and expertise, as well as with their vision for WordPress and WordPress hosting that is innovative, bold and exciting. They’re also great people.
Additionally, Liquid Web has a stellar reputation in the hosting industry, a growing and talented WordPress team led by my friend, Chris Lema, and we share many of the values and principles that have made iThemes successful over the last 10 years.
Through many conversations during past two years, it was obvious that Liquid Web’s work in Managed WordPress and Managed WooCommerce hosting, side-by-side with our iThemes software development talent and essential WordPress products, could combine to be a huge win for everyone.
In the past, the one thing missing from the iThemes product lineup that is so critical to our products and customers is quality WordPress hosting. And the one thing Liquid Web needs to make an even better product is our WordPress products. We’ve commonly referred to this as the “1 + 1 = 3” equation.Reflecting back on 10 years of business in WordPress, and now looking ahead to the future of WordPress, I believe joining forces with Liquid Web is the right decision for everyone (our customers, our team) and everything (our products) for an even brighter future together.
What This Means For You, The Customer, and For Our Products
You can continue to expect the same excellent service and support, from the same iThemes team, that you’ve gotten for the past 10 years.
And we have even more ambitious feature roadmaps for our key WordPress products, including BackupBuddy, our WordPress backup plugin; iThemes Security, our WordPress security plugin; iThemes Sync, our central dashboard to manage multiple WordPress sites; and iThemes Sales Accelerator, a new plugin and iOS app for WooCommerce shop owners.
Our key products will continue to exist as stand-alone products, and will also be deeply integrated into Liquid Web’s WordPress hosting product lineup.Suffice it to say, one of the most exciting aspects of combining forces with Liquid Web is the future of our products for you, our customers.
What This Means For Our Team
Keeping our team intact was of primary concern to me. Over the years, we’ve recruited and grown an incredible team of people, whom I also call friends.
The Liquid Web team has consistently made it clear they aren’t just acquiring our product line, but even more importantly, they are welcoming our team of committed, talented and passionate people who work hard and care about our customer community and each other.
In other words, our small family will be joining a much bigger one.
Additionally, our leadership team will continue to lead iThemes as an independent unit within Liquid Web, myself as General Manager, and Matt Danner as Director of Technology and Operations.
All in all, today is an exciting day for iThemes and Liquid Web as we turn the page on another chapter in our history. And I’m looking forward to the shared future we’ll have together, as we continue to “Make People’s Lives Awesome” at iThemes.